#16 - Kevin Dean: Outsourcing is NOT a Bad Thing

I have spoken with Kevin Dean about why Outsourcing is not a bad thing and you have to do outsourcing at a level that is comfortable to you. If you are not sleeping well and not sure whether or not you will get the project delivered, maybe you pushed too far. He also shared a horror story about a project lost in translation.

Video

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Long Recap

Transcription

Short Recap

WSI Net Advantage CEO, Kevin Dean speaks about this Silicon Valey company’s role in supporting SMEs clients with Web Consulting, Web Marketing, Web Site Development and SEO as well as how Outsourcing has proven to be vital for the company Core Business.

Timeline

01:14 About WSI
02:00 On the relevancy of Outsourcing to WSI
03:20 What has changed over the last decade and a half
05:00 The role of communication
07:51 On-Sore/ Nearshore/ Offshore choice criteria
09:50 On WSI being a Lean Organisation
11:18 On the need to make the org chart transparent for the client
12:34 What is not subject to Outsourcing in WSI
16:20 On delegating
18:12 The need of having a Single Point of Contact (SPoC)
19:37 On growing and the need of delegating the SPoC
22:22 Advise to Outsourcing newcomers
27:43 How to “welcome home” and “on-board” Outsourcing resources
30:14 The Horror Story
35:42 Lessons Learned
39:28 Singled out message
41:10 Why isn’t Outsourcing a Bad Thing
42:54 WSI specs and contacts

Key Points

"Clients don’t care about how it’s done, they care about having it done"

"CEOs tend to have very short attention spans, so communication needs to be focused"

"Low price means just, low price, no leverage there. "

"Outsourcing is not a Bad Thing"

"Go in with your eyes open, don’t fall for the lowest price or the latest offer"

"If you want to be successful follow the steps of successful people that preceded you"

Links Mentioned

Guest

Kevin Dean, CEO @ - WSI Net Advantage
Call: 510 687 97 37
Email here
On LinkedIn
On Facebook
On Twitter

I'm an Outsourcerer. I'm a DNN Geek. I help people with their sites @ DeskPal. I'm a #Pomodoro practitioner. I'm a husband and a father of 2 beautiful girls.